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Inspiration & information, courtesy of ADPR 361

Author: elliemaebenes

CDC: Tips from Former Smokers

The Centers for Disease Control and Prevention created a series of advertisements, both commercial television ads and print ads, in … More

ADPR 391, OEP, paid media

Samsung Galaxy 7S Edge and Lil Wayne

Samsung recently came out with the new Galaxy 7S Edge smartphone. To promote its release, Samsung featured rapper Lil Wayne … More

ADPR 391, OEP, paid media, superbowl

Taco Bell’s Awesome Emoji Campaign

Taco Bell always does a great job connecting with consumers online, but their new Taco Emoji Engine campaign is unlike … More

ADPR 391, earned media, OEP, socialmedia, tacobell

#ShareACoke

Coca-cola started a new campaign that they hoped would increase sales by creating a stronger, more personal connection with current … More

ADPR 391, Coca-Cola, earned media, Entertainment, experience, OEP, ownedmedia, socialmedia, twitter

The Single Barrel Contest

The Single Barrel is located in Lincoln. It’s a bar that has regular concerts, primarily country shows. They bring in … More

ADPR, ADPR 391, earned media, OEP

Pantene – Strong is Beautiful

Pantene is a popular hair line, especially in the United States. Pantene took a different approach by getting NFL players … More

ADPR 391, earned media, OEP, Pantene

Aerie “Unretouched” Photo Campaign

Aerie created a campaign that went viral by “challenging supermodel standards” for young women. The advertisements featured women of all … More

ADPR, Aerie, OEP, Photo

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