In 1971, a group of thoughtful and committed citizens came together to create Greenpeace. According to their mission statement, “Greenpeace … More
Author: kacileppky
St. Jude Children’s Research Hospital
In 1962, entertainer Danny Thomas opened the doors to a place that would later become one of the … More
Scooter’s Coffee
By Kaci Leppky Scooter’s Coffee is a franchise that started in 1998 in Bellevue, Nebraska. Scooter’s offers world-class … More
IKEA hej
By Kaci Leppky In 2014, IKEA introduced IKEA hej, its newest campaign that was a co-creation platform that … More
The Coffee House Lincoln
The Coffee House is a local coffee shop in Lincoln that serves a wide variety of coffee, and provides a … More
Nike’s “Better For It” Campaign
In 2015, Nike teamed up with Wieden + Kennedy to launch a campaign called “Better For It,” which Nike said … More
Target Cartwheel App
Target Cartwheel http://cartwheel.target.com In 2013, Target created its Cartwheel app, which allows consumers to save money on items in the … More