For BMW, they want to provide the best car with the best performance. The one thing the brand struggles with, … More
Author: kourtneymuller
“Temple Made”
Temple University in Philadelphia created a campaign called “Temple Made.” The University provides what they call the “Temple experience” to … More
Dawn Saves Wildlife
By: Kourtney Muller In 2011, Dawn dish washing soap created a campaign not only to get consumers to buy their … More
Show Yours – #mycalvins
By: Kourtney Muller Calvin Klein’s brand purpose is all about providing a modern, comfortable, and proactive design. In 2013, … More
Nebraska Women’s Leadership Network
Becoming a member of the Nebraska Women’s Leadership Network can be one of the most rewarding experiences. It is a … More
Doritos: “Ultrasound”
During the Super Bowl each year, Doritos is known for its’ humorous commercials. This year, Doritos held their final Crash … More
Old Spice
http://www.inc.com/anna-guerrero/10-most-compelling-ad-campaigns-of-the-decade-and-what-your-brand-can-learn-from.html Old Spice created “The Man Your Man Could Smell Like” campaign that put Isaiah Mustafa (NFL athlete) in … More