Megan Bangart OEP Media Blog Posts Starbucks dips into owned media By:Megan Bangart Starbucks is going to be making their … More
Category: Uncategorized
Tostitos – Party Safe Bag. charity : water – Thank you’s
By: Monica Zurek Tostitos’ is using their own bags to advertise. They are making limited “Party Safe Bags” that are … More
NASCAR Hashtag and Kleenex Campaign
By Laura Gerkin
Owned Media Posts
Nutella: 2015 World Nutella Day By Nicole Harvey Nutella took over World Nutella Day from the original founder to make … More
Coca Cola ‘#colouryoursummer’ and United Nations ‘Sweeper’
By Kayla Dunbar Coca Cola ‘#colouryoursummer’ What did the brand do? Coke used social media, along with other channels, to … More
Coca-Cola Mobile & Starbucks Productions
How Coca-Cola uses mobile to link online and offline By Sydney Suttles Coca-Cola used mobile to advertise their large, three-day, … More
Red Bull, Red Cross
Seth Bledsoe Red Bull “Can You Make It”, What: Red Bull had a good idea that was more of a … More
Big Mac Plan of Attack and Project Archieuthis
Big Mac Plan of Attack By: Madeline Erker McDonald’s is known for its Big Mac sandwich but, the Big Mac … More
“A LOVE STORY” CHIPOTLE, UNICEF ‘NO CHILD’
Carter Thomson A Love Story as described by Chipotle describes love at first sight. A young boy then opens up … More
Haagen-Dazs Virtual Reality Film & Human Rights Campaign Tinted Profile Picture
By: Jackie Koenig Through VR, Häagen-Dazs Will Let You Fly (and Sympathize) With Imperiled Honey Bees At the 2017 Sundance … More