We Love Our Lamb

Morgan Kumm I have never actually eaten lamb. Apparently, Australians weren’t eating it either. The We Love Our Lamb campaign … More

Land Rover’s “Sensory Overdrive” Experience

By Alexandria Marx Land Rover put a spin on traditional print advertising in their Sensory Overdrive campaign. Adding a digital aspect … More

20th Century Fox: Deadpool

For the release of the movie Deadpool they decide to use paid media to get the word out. They … More

Lincoln Children’s Museum

By: Shanel Atwood Lincoln Children’s Museum is a private non-profit that does not receive city, state or federal tax dollars. … More

Calling Lincoln Calling

By Jason Gieselman Lincoln Calling is an annual event put on by Hear Nebraska that features over 100 local bands … More

Brooke Ray- IKEA Outdoor “Billboard”

As we have learned this week, paid media is NOT dead. The companies that are taking advantage of paid media … More

Toyota, Headed in One Direction

If you don’t know who One Direction are, you must have been living under a rock for the last 6 … More

Got Zoo on Your Mind? Omaha’s Henry Doorly Zoo

Omaha’s Henry Doorly Zoo is a local and nonprofit organization. They don’t normally do a lot of advertising, likely due … More

Clorox: Bleachable Moments

The whole theme of this paid media campaign is to solve everyday messy problems that may occur. Clorox uses … More

Xperia: The Xperia Aquatech Store-The World’s First Underwater Store

(Image source: http://www.arabianbusiness.com/revealed-how-sony-s-underwater-store-in-dubai-will-look-573041.html#.Vvydo4wrL-Y) Sony Mobile Middle East came up with a 3-day underwater store located in the Arabic sea to sell … More