Gotta Catch’em All By Morgan Kumm Pokémon celebrated its 20-year anniversary this week. This iconic company has been providing a … More
Category: Entertainment
Ear Love
by Morgan Kumm Let your Ears be Loved-WARC Case Study Sennheiser had a problem. The company had close to no … More
Lincoln Grand Theater-Ty Wiley
The Lincoln Grand Theater is unlike anything else I have experienced. I am not from Lincoln and before coming here … More
Pringles and the “Flavor Slam”
By Trenton Ballard Pringles wasn’t having the best year in 2015, with no sponsorship during the NCAA tournament. So to … More
Humans of New York
Photo courtesy of HumansofNewYork.com In 2010, photographer Brandon Stanton started profiling New York City’s residents through photos and brief interviews. … More
Reebok Runs With New Adervtisement
By Trent Ballard Reebok has decided to remind people why they are a company in their new advertisement. Last weekend in … More
Taco Bell’s Awesome Emoji Campaign
Taco Bell always does a great job connecting with consumers online, but their new Taco Emoji Engine campaign is unlike … More
Coke Studio 7
Coca-Cola’s brand purpose according to their website is to “refresh the world…”, “inspire moments of optimism and happiness…”, and “create … More
Maintaining Brand Promise by Jesse Osterbuhr
The article, Making and Keeping the brand promise: How paid and owned media are stronger together, explains the connection between Paid … More
Tampa Bay Lightning: Be The Thunder
By Joe Grobeck Hockey isn’t exactly popular in the state of Florida. Nonetheless, there are two NHL teams that reside … More
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