ALS Foundation Netherlands came up with a plan to show how merciless the disease it through their “I have already … More
Category: Value
Curing Type 1 Diabetes
By: Ty Wiley http://www.ispot.tv/ad/7wuL/jdrf-curing-type-1-diabetes The Junior Diabetes Research Fund, otherwise known as JDRF, is an organization that strives to one … More
Toyota, Headed in One Direction
If you don’t know who One Direction are, you must have been living under a rock for the last 6 … More
Your Perfect Match
The Pasadena Humane Society wants to find forever homes for every adoptable animal in the Pasadena area. They want to build … More
Got Zoo on Your Mind? Omaha’s Henry Doorly Zoo
Omaha’s Henry Doorly Zoo is a local and nonprofit organization. They don’t normally do a lot of advertising, likely due … More
Clorox: Bleachable Moments
The whole theme of this paid media campaign is to solve everyday messy problems that may occur. Clorox uses … More
Xperia: The Xperia Aquatech Store-The World’s First Underwater Store
(Image source: http://www.arabianbusiness.com/revealed-how-sony-s-underwater-store-in-dubai-will-look-573041.html#.Vvydo4wrL-Y) Sony Mobile Middle East came up with a 3-day underwater store located in the Arabic sea to sell … More
Healing Domestic Violence One Glance at a Time
By: Macy Kovarik Women’s Aid was able to use facial recognition technology to go beyond targeting consumers with a product. … More
Traditional Meets Innovative
By: Macy Kovarik The University of Bristol created an interesting spin on traditional out-of-home media. The university created the iconic Clifton … More
CDC: Tips from Former Smokers
The Centers for Disease Control and Prevention created a series of advertisements, both commercial television ads and print ads, in … More