Megan Bangart OEP Media Blog Posts Starbucks dips into owned media By:Megan Bangart Starbucks is going to be making their…
Tostitos – Party Safe Bag. charity : water – Thank you’s
By: Monica Zurek Tostitos’ is using their own bags to advertise. They are making limited “Party Safe Bags” that are…
NASCAR Hashtag and Kleenex Campaign
By Laura Gerkin
Owned Media Posts
Nutella: 2015 World Nutella Day By Nicole Harvey Nutella took over World Nutella Day from the original founder to make…
Coca Cola ‘#colouryoursummer’ and United Nations ‘Sweeper’
By Kayla Dunbar Coca Cola ‘#colouryoursummer’ What did the brand do? Coke used social media, along with other channels, to…
Coca-Cola Mobile & Starbucks Productions
How Coca-Cola uses mobile to link online and offline By Sydney Suttles Coca-Cola used mobile to advertise their large, three-day,…
Red Bull, Red Cross
Seth Bledsoe Red Bull “Can You Make It”, What: Red Bull had a good idea that was more of a…
Big Mac Plan of Attack and Project Archieuthis
Big Mac Plan of Attack By: Madeline Erker McDonald’s is known for its Big Mac sandwich but, the Big Mac…
“A LOVE STORY” CHIPOTLE, UNICEF ‘NO CHILD’
Carter Thomson A Love Story as described by Chipotle describes love at first sight. A young boy then opens up…
Haagen-Dazs Virtual Reality Film & Human Rights Campaign Tinted Profile Picture
By: Jackie Koenig Through VR, Häagen-Dazs Will Let You Fly (and Sympathize) With Imperiled Honey Bees At the 2017 Sundance…