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Inspiration & information, courtesy of ADPR 361

Tag: paid media

The Y for a better us

Morgan Kumm “It’s fun to stay at the YMCA!” Most of us know this classic song and the motions that … More

ADPR 391, nonprofit, paid media, Super Bowl, TV, YMCA

We Love Our Lamb

Morgan Kumm I have never actually eaten lamb. Apparently, Australians weren’t eating it either. The We Love Our Lamb campaign … More

ADPR 391, lamb, long-term campaign, paid media, TV, warc, we love our lamb

Lincoln Children’s Museum

By: Shanel Atwood Lincoln Children’s Museum is a private non-profit that does not receive city, state or federal tax dollars. … More

ADPR 391, ChildrensMuseum, Green, nonprofit, paid media

‘Hotline Bling’ (Cha-Ching) ft. Drake and T-Mobile

By: Shanel Atwood   There’s no doubt that Drake’s popular and comical  T-Mobile commercial was a hit during the big … More

ADPR 391, Drake, paid media, T-Mobile

Toyota, Headed in One Direction

If you don’t know who One Direction are, you must have been living under a rock for the last 6 … More

cars, one direction, paid media, toyota, vios

CDC: Tips from Former Smokers

The Centers for Disease Control and Prevention created a series of advertisements, both commercial television ads and print ads, in … More

ADPR 391, OEP, paid media

Samsung Galaxy 7S Edge and Lil Wayne

Samsung recently came out with the new Galaxy 7S Edge smartphone. To promote its release, Samsung featured rapper Lil Wayne … More

ADPR 391, OEP, paid media, superbowl

Sonic’s Two Guys

Brooke Ray Sonic- Two Guys Campaign https://www.youtube.com/watch?v=-CLSM1lOx0g Sonic has been creating commercials with the same two men in a car … More

paid media, relationships, sonic, two guys

Spotify and Beatles Twitter Campaign

Image of the emoji used during this campaign to promote the Beatles Photo courtesy: BeatlesOnSpotify Twitter page @spotifybeatles   http://adage.com/article/agency-news/questions-spotify-beatles-twitter-campaign/301945/ … More

Beatles, earned media, emoji, incentives, paid media, participation-led orchestration, promote, Spotify, strong social media presence, younger demographic

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