This example came to me when I was thinking about the brands whose owned media sites I visit the most. … More
Tag: website
Starbucks Owned Media
http://0www.warc.com.library.unl.edu/Content/News/N31169_Starbucks_harnesses_digital.content?PUB=Warc%20News&CID=N31169&ID=fe4c134d-7ef3-456b-9d15-d9ef3baf601c&q=starbucks+app&qr= Starbucks has been doing incredible things through with their digital mediums. Their website is visited by 35 million … More
Pokémon (yes, Pokémon)
Gotta Catch’em All By Morgan Kumm Pokémon celebrated its 20-year anniversary this week. This iconic company has been providing a … More
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